During this time of operating in an unusual environment, what might we learn from some recent actions taken by industry leader McDonald’s?

Due to requirements to change the operating procedures, as a result of COVID 19, it forced the firm to quickly evaluate how to adjust their products from what was a previous, normal restaurant condition. Including what products were offered and when.

Here is a 7 point checklist that could be helpful to most any business:

1. Simplify production
2. Streamline your distribution
3. Maximize margins
4. Reinforce customer habits
5. Get ahead of the competitive landscape
6. Take the opportunity to readjust
7. Control the timing

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Hope you find some insights here.

Steve Brody

Brody & Associates