by stevenbtx | Jun 21, 2022 | Strategy
This edition is about the important role of the CEO for any company. And one of those critical functions is about growing the business The specific topic that we will address deals with the role of strategic planning and strategies for the growth of the... by stevenbtx | Jun 1, 2022 | Personal development
Have you ever had a desire or thought to publish a book? Maybe to tell the origin story of your firm. Or even your life. But you might have thought this would take years or be too difficult to do! How about, if I could show you how to achieve this in 90 days?... by stevenbtx | May 23, 2022 | Marketing
Let me tell you a story. Some years ago I took over as President of a small regional bottled water firm. The share of market was less than 15% vs a well entrenched competitor with a share of about 70%. The firm and Brand... by stevenbtx | May 1, 2022 | Leadership
I was having a conversation with one of my coaching clients, let’s call him Alan. This was one of those highly confidential and deep conversations. His firm was one of the most profitable of all my CEOs, generating about $35 M cash each year. I asked him... by stevenbtx | Apr 12, 2022 | Leadership
I had a very interesting client, Peter, the CEO of a Japanese owned company with a chemical engineering background. He had a PhD in chemistry. He had never led a company nor been a CEO.In the course of his career, he was working for a Japanese owned company, making...