Bill Gates recently revealed that his favorite business book was “Business Adventures,” a 1969 collection of New Yorker articles by John Brooks that illustrate the formation of the modern American corporation.

Some things are just timeless.  Here are those lessons:

1. Innovators need to keep innovating

2.  Don’t release a product before its ready

3.  Corporate culture matters

4.  Don’t let egos trump research

5.  Don’t put yourself in a situation you can’t get out of

6.  If you fail, accept it, learn from it, and move on

7.  Managers must communicate clearly with their employees

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